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A Guide to Advertising in the Media

…n get in newspapers and magazines: classified and display. Classifieds are the small ads towards the back of the publication, while display ads can be almost any size, from a small corner of a page to a massive double-page spread. If there’s a publication you’re interested in advertising in, either go to its website (the rate card section) or call its advertising department to find out the rates it charges. Now pick your jaw up off th…

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Successful Ezine Advertising

Ezines (electronic magazines) are highly effective advertising tool if done correctly. One of the most important advantage ezines have is the target group of people they refer to. Of course there are rules to be followed in order to succeed in ezine advertising. 1. Write benefits – not features. It may sound cynical but most people are selfish. They don’t care about your company or background but they…

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Information about Real Estate Investing

Real estate investing is a desire that uses speculator’s cash to put resources into land properties or home loans. A monetary gadget that contributes generally of the land, for example, condo, business locales, inns, shopping plazas, or stockrooms. In land be slanted to pay exceptional yields making them beguiling venture opportunities, particularly when money markets is […]

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The Optimal Leadership Model

To maximize the rate of success in today’s competitive marketplace, companies need an effective leader to maximize the available human resources to increase market share. Transformational leadership focuses on developing leadership strategies that align with the vision of an organization with the tasks performed. “A characteristic of transformational leaders is that they create a new […]

 

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