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Beyond Marketing – Brand Management

…good indicator to measure how well a brand is being perceived in the media and with an organization’s key publics. To most companies, brand is just as important as the products they create and services they provide, and it must be properly managed. Public relations professionals have a key role to play in shaping and maintaining an organization’s brand – this responsibility cannot be left solely to the organization’s mark…

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Adsense Alternatives

…a substitute for Google PSA’s (Public Service Ads). Kanoodle Bright Ads Kanoodle’s offering allows publishers to get ads related to topics or segments, and not the traditional keyword oriented ads. The site also groups publisher sites with advertisers by hand to ensure high-revenue generating ads. And speaking of revenue, the amount of money you receive is a clear 50% share of the amount of money Kanoodle recieves for an advertiser….

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Successful Ezine Advertising

…the ezines you advertise. An ezine of 150.000 subscribers may seem tempting but you should ask yourself, how the publisher got those subscribers? He bought the list, used FFA, or used similar methods? Does the publisher use contests for his subscribers in order to visit your website? If a subscriber visits your site because there is the expectation of gaining something how valuable this subscriber is for your business? Zero if you ask me. 3. Doub…

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Exploring the Affiliate MLM Network

Affiliate marketing is also the name of the industry where a number of different types of companies and individuals to exercise a sort of Internet marketing, including network affiliates, affiliates, management and managers of the company affiliated, specialized suppliers and Part three different types of affiliates  or publishers who utilize a number of different methods for advertising products or services of their merchant…

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