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How the Current Economy has Changed Consumer Behaviors

Since the economy began its downward spiral into recession in early 2008, we have seen changes in consumer behaviors and habits. Studies have shown that mindsets have shifted and that the current consumer is a very different person than the consumer of several years ago. Many marketing research services have begun to create their own surveys and reports to gain insight into this new consumer that we are dealing with today. What most marketing r…

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Advertising on Television

When thinking of placing a advertising on television it is advised that you first understand what audience needs to be reached. Different audiences have different taste, which can be determined by their choice of television show like celebrity talk, cartoons, sports, reality, news, movies, soaps, prime time etc. Prime time is usually from 6 to 7 pm and is the most expensive slot. Following it is the news time at noon or 10-11 pm slots, which ar…

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Home Security to Deal with the Winter Threads

The end of the year is might be the moment which many people wait. There are two big happenings in December, they are Christmas and New Year. December is also identical with winter and snow which means you have to use your heater and fireplace. The usage of fireplace and heater and also the early night time can lead to disaster if you don’t put the right security systems and have good preparation facing this…

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Understanding about Re-Financing

Understanding the process of re-financing can be quite dizzying. Homeowners who are considering re-financing might initially be overwhelmed by the number of options available to them. However, after taking some time to educate themselves about the process, they will likely find the process is not nearly as daunting as they had imagined. This article will […]

Change and Leadership

As we grow and face changes in our lives, those changes are often experienced with a great deal of pain. When we’re facing change, we sometimes forget that the pain will be short-lived. The anticipation of pain is far greater. During my own life, I’ve experienced many personal changes, involving relationships, roles, life decisions, financial […]



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