Posted on 24 April 2013.
…; for many entrepreneur is seeing an opportunity that doesn’t yet exist. Ted Turner, for example, launched CNN because he perceived that people wanted more television news than they were being offered. It took a lot of patience on Turner’s part to realize the vision, but he had read the market in a way that few “experts” did at the time. In realizing the promise of CNN, Turner demonstrated another facet of the entrepreneur…
Posted in Entrepreneurship
Posted on 26 August 2013.
Ezines (electronic magazines) are highly effective advertising tool if done correctly. One of the most important advantage ezines have is the target group of people they refer to. Of course there are rules to be followed in order to succeed in ezine advertising. 1. Write benefits – not features. It may sound cynical but most people are selfish. They donÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬ÃƒÂ¢Ã¢â‚¬Å¾Ã‚Â¢t care about your company or background but they…
Posted in Advertising
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