Posted on 18 October 2013.
Using cable TV to advertise your business is a wise decision both economically and in regards to advertising potency, however, if any marketing strategy is to be successful it must be couple not only with a chosen medium, but with also well thought out content. There are two points to this. First, branding isnÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬ÃƒÂ¢Ã¢â‚¬Å¾Ã‚Â¢t just for the multinationals. Second, the approach one takes to their advertising must be done…
Posted in Advertising
Posted on 24 June 2013.
In the past, the management of an organization’s brand has usually been the sole domain of the organization’s marketing team. However, with the evolution of the internet and people’s need for instant information, there is a greater call for public relations professionals to become more directly involved with an organization’s brand management. The Dictionary of Business and Management defines brand as: a name, sign or sy…
Posted in Management
Posted on 20 April 2015.
When you think like an entrepreneur, what do you think? According to Wikipedia as “An entrepreneur is someone who owned a company or business is described, and has primary responsibility for the risks and benefits. It is an ambitious leader as land, labor and capital, often combined to create and market new products or services. “Believe in yourself as an employer or employees? Think for a moment of some well known, even famous entre…
Posted in Entrepreneurship
Posted on 06 May 2009.
A new business company usually has cash flow as the main problem. Cash flow is the heart beat of a company and we need to have a healthy cash flow if we want to build strong and successful business. To make a good cash flow, we need to pay attention to various elements like marketing, branding, and financial management. Hard work is needed to build successful company, but hard work means nothing without good management. We can easily find All i…
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